Over the past two years, Amazon has held off until right around the day before Prime Day to provide a significant preview of deals.
Amazon describes the deals in its press release like this: "Amazon Music Unlimited - Prime members who haven't yet tried Amazon Music Unlimited can get the best deal in Amazon Music history -- four months of the full catalog on-demand service with access to tens of millions of songs, for just $0.99".
Get £1 back by opting for No-Rush Delivery if you don't need your new bargain straight away.
This year could be the year that Amazon sells its largest volume of TVs on an event day ever. In both years, about 10% of Prime Day deals tied equivalent Black Friday prices. Amazon products including Fire TV, Kindle e-reader, Fire Tablet and Alexa-enabled devices had made record-breaking sales. £59 for all this and more is an excellent deal. However, if you are not and you want to get in on the cash savings, sign up for a free 30-day Prime trial.
Amazon says that it plans to reveal a new deal as often as every five minutes during the 30-hour event which begins at 6pm on Monday, July 10.
Amazon Prime is a premium membership which costs £79 per year or £7.99 per month.
"Prime Day provides young brands like ours the opportunity to reach new customers and gain greater exposure through deals and increased traffic", said Caron Proschan, Simply Gum.
18,048 pairs of headphones were sold in three hours in the USA, while in the United Kingdom we bought 600 Trunki suitcases early in the day - who knew there was such an urgent demand for impractical toddler transport? Thousands of Lightning Deals are watchable 24 hours ahead but only run for a limited time with limited quantities.
"Kindle Unlimited -- Prime members can save up to 40 percent on a Kindle Unlimited membership".
This year, Amazon have announced that Prime Day will be on 11th July 2017, starting at midnight.
Watch-A-Deal - Readily track and shop any deal while at home or on-the-go with the Amazon App.
If you miss a deal, join the waitlist - If an item shows "100% claimed", click the "Join Waitlist" button on the product page.
AmazonHow does Amazon Prime Day work?
You can find out more about what is available for Prime members here. Music Unlimited is especially convenient in combination with an Amazon Echo. This year might just be the biggest one yet. While the lion's share of the deals will go live July 10 at 9 p.m. ET and end July 12th at 3 a.m. ET, the company will be offering discounts in the days leading up to the big event, many of them are live now.