"Luciana is a role model for today's girls - empowering them to defy stereotypes, embrace risks and failures, and chart their own course in life - whatever the goal", Katy Dickson, the president of American Girl said to ABC News.
'I really like that she is an astronaut and she is trying to inspire people, ' said another.
American Girl said that to ensure the accuracy of the doll's storyline, an invited advisory board includes Ellen Stofan, former NASA chief scientist; Deborah Barnhart, executive director of the U.S. Space and Rocket Center; Megan McArthur Behnken, a NASA astronaut, and Maureen O'Brien, manager of strategic alliances at NASA. Her name is Luciana Vega, and she's an aspiring astronaut who wants to go to Mars. Luciana's experiences may be familiar for numerous Women@NASA, including astronauts like Megan, who have overcome obstacles to pursue their dreams. The U.S. space agency is also working with the doll company to share the wonders of space with the public, and in particular, inspire young girls to learn about science, technology, engineering and mathematics (STEM).
"We've had STEM products before, but we really wanted to do a whole character to show girls that STEM is cool", designer Rebecca Dekuiper was quoted as saying. Luciana Vega, an 18-inch-high doll was launched at the event attended by a group of girls adorned in Space Camp Uniforms, notes GeekWire.
'I've been in space and fixed the Hubble space telescope, so I have some perspective on how we use robotics, how we train for robotics'. Luciana's story, told in a three-book series, follows the tween through a summer she spends at Space Camp in Huntsville, Alabama. They also contributed to an accompanying STEM-based educational program providing space simulations and quizzes in an American Girl app and educational website. Last year, a doll called Gabriela McBride - a dancer, artist and poet - became the first African-American "Girl of the Year".
American Girl debuted its line of dolls and elaborate accessories in 1986, with much success.
The 33-year-old company was committed to sharing an accurate aspiring-astronaut story, so it worked closely with real-life NASA astronauts to bring Luciana to life.
"Way to go AG another Hispanic doll, this one involved in STEM, we can conquer the world if we work hard!"