Daisy replaces an older iPhone recovery robot, known as Liam, and is in fact made up of some of his re-used remains.
The Apple Daisy disassembling robot for iPhones.
"To meet our goal, we must use 100 percent, responsibly sourced, recycled or renewable materials and ensure the equivalent amount is returned to market", Apple said in its report. Daisy resides in Apple's Austin, Texas factory.
Apple has issued a press release announcing that from today through April 30th, the company will make a donation to Conservation International for each device turned in for recycling through Apple's GiveBack program. Apple also released its Environmental Responsibility Report as part of its Earth Day announcements.
Daisy is faster than Liam. This depicts adherence to disassembly's mission of re-use and recycle, or it could be viewed as auto-cannibalism in one way. Some devices returned will give customers credit to redeem in-store or put on an Apple Store Gift Card. Daisy has the capability of disassembling 200 iPhones and hour. The machine is mechanical unit integrated with programs to help in acquiring the recycling targets of the company. In addition to this Apple will also be able to make more consumer to upgrade iPhone, good idea though.
If feels like Greenpeace wants to dictate Apple's product design, or maybe exploit Apple's environmental efforts for its own visibility.
Apple also announced on Thursday that for the rest of April, it's going to donate money to Conservation International for every iPhone and Mac it receives for recycling, and debuted a new website to check the value of your old Apple products. Apple recently confirmed that all its retail stores, offices, data centres and co-located facilities in 43 countries are running with 100 percent clean energy. The robot represents a major step forward in Apple's mission to someday build its devices entirely from recycled materials.
Greenpeace has gone after Apple multiple times for the repairability of their devices, criticizing the smartphone maker for what they say is clear evidence that Apple makes their products hard to fix and with an intentionally short lifespan.