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The Soft Drinks Industry Levy, which rightly or wrongly has become known as the "sugar tax", is a first for Britain and it is going to change the price of many full-sugar popular drinks.

The sugar levy on the manufacturers of soft drinks will hike the price of a litre of high sugar drink (8g of sugar per 100ml) by 24p. It is believed manufacturers of soft drinks which contain more than five grams of sugar per 100ml will have to pay 18p per litre to the Treasury.

Soft drink makers including Coca-Cola, Britvic, and Lucozade Ribena Suntory have reformulated drinks, though Coca-Cola Classic, the nation's top-selling branded soft drink, is subject to the tax.

Shortly after the 2016 announcement, Lucozade Ribena Suntory launched Lucozade Zero in the United Kingdom, citing "the nation's changing health agenda".

Before the sugar tax was implemented in the United Kingdom there were concerns it wouldn't reduce people's consumption of sugary drinks or combat obesity and instead would act as a tax on the poor.

The government has established the tax in order to put customers off buying sugary drinks, in a bid to tackle the obesity crisis.

Scotland's iconic drink announced a change in recipe a year ago in response to the sugar tax.

It wrote: "On the basis of the Government's revenue target for this levy, this implies rates of 18 pence or 24 pence per litre unit charge according to sugar content, which we expect to be passed entirely onto the price paid by consumers".

Fruit juices will not be taxed as they don't contain added sugar, and neither will drinks with a high milk content. They will get used to it.

"While the sugar tax may have pushed some brands to progress at speed, or make changes more publically, the movement towards healthier alternatives pre-dates the March 2016 budget".

The sugar tax seems a positive step in the direction for helping households reduce their sugar intake. It's also worth noting that Coca-Cola Zero Sugar and Diet Coke wouldn't be affected by the levy.

According to one politician, British teenagers consume almost a bathtub of sugary drinks every year, or 234 cans using slightly more rational units.

However Coca-Cola has not changed its recipe, meaning it will be taxed at the higher rate with a 10.6% sugar level.

Nearly the same number - 73% - claim rewards for making healthy choices such as supermarket points would encourage them to eat more healthily.


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